Selected work
Roll the tape.
Five things we made, and what it took to make them.
REEL 01BRAND FILM20243 min
First Press
A brand film tracing a single harvest from a Chikmagalur estate to a Koregaon Park counter.
- Client
- Kaapi Works
- Runtime
- 3 min
- Year
- 2024
- Day Shoot
- 3
- Script
- Production
- Post
Make It PopFirst Press
REEL 02REELS202445 sec
Counter Culture
Ninety short films for a street-food chain, shot four locations a day on a two-person crew.
- Client
- Bhaji Galli
- Runtime
- 45 sec
- Year
- 2024
- Films
- 90
- Content System
- Production
- Edit & Delivery
Make It PopCounter Culture
REEL 03CAMPAIGN202490 sec
Night Shift
A launch campaign built from one production week — a film, a podcast pilot and six weeks of cutdowns.
- Client
- Aster Labs
- Runtime
- 90 sec
- Year
- 2024
- Shoot Week
- 1
- Campaign Design
- Production
- Creator Seeding
Make It PopNight Shift
REEL 04PODCAST202548 min
The Deccan Tapes
A weekly conversation series recorded across twelve Indian cities, cut for video first and audio second.
- Client
- Deccan Collective
- Runtime
- 48 min
- Year
- 2025
- Episodes
- 42
- Format & Development
- Multi-cam Studio
- Video-first Edit
Make It PopThe Deccan Tapes
REEL 05DOCUMENTARY202528 min
Last Mile
A 28-minute documentary following three delivery riders through a single monsoon week in Pune.
- Client
- Saarthi Foundation
- Runtime
- 28 min
- Year
- 2025
- Minutes
- 28
- Direction
- Cinematography
- Colour & Sound
Make It PopLast Mile
